We know that online shopping can be tricky, so trying the items on at home is essential. However, please keep in mind that most items we stock are hygiene items. Therefore it’s important to try the items on with care, in case you need to return. We ask you to try all bottoms and onepieces on with your own underwear under. We also cannot accept your return if there are remnants of makeup, deodorant, self tanner, perfume or any other marks on the item, which also applies to tops. Also, we cannot accept items that have been washed, so please don’t wear and wash your items if you plan to return them. Please make sure the items you are returning are clean, not washed and have all their original tags attached.
We would hate to reject your return but we hope it’s understandable that as most of our items are hygiene items, we cannot make compromises. Please make sure the items you are returning are unworn and free of marks of any kind.
Short answer – We always try to make conscious choices in our entire production chain. We manufacture our products using fabrics made from recycled materials and are working with an ethical small family-ran factory. We use recycled and biodegradable packaging materials in all our orders.
Long answer – We’ve wrote an entire page about our sustainability practices ranging from the fabrics we use to packaging materials and choices implemented at our store and office. You can navigate to our sustainability page by clicking this link.
We don’t have a set schedule for restocks, but will always try to replace sold-out sizes as soon as possible. You can sign in for an in-stock notification on each individual product page once you click on your size and submit your email address. This way we will automatically send you an email as soon as the product stock level is updated and your size is available!
The items you’ll find in our sale category unfortunately won’t be restocked anymore as they are styles from previous collections or styles with only the last pieces left.
We don’t often run campaigns as our product pricing reflects the cost of sustainable and ethical manufacturing, however it’s always worth checking our Instagram account @liljathelabel if there’s a special going on! We don’t recommend following coupon site links found on a Google search as often these coupon sites can include wrongful information, collect your information and even have malwares. If we have a promo code, we will post it in our own channels. Stay safe!
The default currency on our website is EUR (€). However, you can also choose SEK, NOK, DKK, GBP, CHF, USD, CAD or AUD.
Finland and the rest of the European Union
For all orders within Finland and the rest of the EU, our prices include VAT and all other taxes and fees. The price you see at checkout is final, and you won’t have to carry out a customs clearance or pay any additional feed.
We are part of the VOEC system in Norway and therefore Norwegian VAT (25%) is included in our prices when shipping to Norway. You won’t have to carry out a customs clearance or pay any import fees or taxes
The Brexit has caused some changes in EU VAT regulation and currently orders valued under 135GBP will include the 20% UK VAT with no additional import taxes when arriving in the UK. Orders valued over 135GBP will be 0% VAT, meaning VAT is not included and you will have to pay the import taxes when your package arrives in the UK. With orders under 135GBP, we are required to carry out the import clearance instead of the customer. Should you need more information, the HRMC has extensive knowledge about the newest regulations. Please note that all this is out of our control and we are trying our best to adapt to the situation.
Rest of the world
For all non-EU countries, VAT is not charged at checkout. You may have to pay the destination country’s VAT and import fees when importing your order into your destination country. We have no control over these fees and taxes, so it’s always worth checking with your local customs authority if you are unsure.
Our website currently supports all major debit and credit cards, PayPal, Klarna, Apple Pay, Mobile Pay and within the EU many country-specific payment methods and online banks. You can see the full list at checkout.
We currently ship to the following countries:
Europe: We ship to all countries in Europe, except Ukraine, Russia and Belarus.
North America: USA, Canada, Mexico, Puerto Rico
South America: Argentina, Brazil, Chile, Colombia
Asia: China, Hong Kong, Japan, Philippines, Qatar, Singapore, United Arab Emirates
Oceania: Australia, New Zealand
Africa: South Africa
If you are located outside these countries but would like to order, please contact us and we’ll do your best to help you!
We offer FREE Express shipping worldwide on all orders over 150€! No coupon needed, the shipping cost will automatically be deducted once your cart is over 150€.
Shipping fees for orders under 150€
Finland: Posti or Matkahuolto – 6€
Europe EU: Standard shipping – 8-10€ / DHL Express – 14-16€ – see the country specific shipping rates at checkout.
Europe non-EU: DHL Express – 15€
World: DHL Express – 18€
Order handling times:
Our warehouse aims at packing your order within 24 hours from order on business days, preorder items excluded. Orders arriving on the weekend will be packed and shipped on Monday. Once your order has been packed and given to the courier, you will receive our shipping confirmation by email.
Shipping times after shipping confirmation email:
Finland: 1-3 business days with Posti or Matkahuolto
Europe EU: Standard shipping with GLS takes approximately 3-8 business days depending on your location / Express shipping with DHL Express takes approximately 1-2 business days depending on your location
Europe non-EU: Express shipping with DHL Express takes approximately 2-3 business days depending on your location
World: Express shipping with DHL Express takes approximately 2-4 business days depending on your location
We ship all orders from our warehouse located in Turku, Finland. In some rare cases we ship orders manually from our showroom in Helsinki, Finland. This may be the case if you have been in contact with us about a certain product that is no longer available online but we still have it in-stock at our showroom. Either way, orders are always shipped from Finland, which is a part of the European Union.
As soon as your order is shipped you will receive a shipping confirmation with a tracking number – you can use this link to track your order at the courier’s website. Keep in mind, that shipping rates can’t be guaranteed during the pandemic and some orders might take a little longer than usual. We are sorry if this is the case with your order, but hope you understand that this is completely out of our hands.
If you are facing problems with shipping or your order seems to be stuck or lost, we are advising you to contact the courier in your country for first-hand information about the problem. You can also always contact us and we’ll escalate the matter to the courier responsible for the package.
Please contact as at firstname.lastname@example.org as soon as possible and we will see what we can do! If your order hasn’t shipped yet and you haven’t received a shipping confirmation email yet, there is a great chance we can still stop the order and change the address. However our warehouse is quite quick at handling the orders so we can’t guarantee this. If you notice an error in the address details after your order has shipped, we recommend contacting the courier directly to possibly adjust the address before delivery.
If you haven’t received a shipping confirmation yet, we most likely are able to still change or even cancel your order given that we see your email before our warehouse packs the order. Please contact our customer service at email@example.com and we’ll do our best. Once your order has shipped, we sadly no longer are able to modify it as it has physically left our warehouse. In this case you can either place a new order with the correct items and/or return the order once it has arrived to you.
Depending on where your order is headed, you might have to pay additional custom fees and/or taxes. We have no control over these fees and taxes, so it’s always worth checking with your local customs authority if you are unsure.
For all orders within Finland and the rest of the EU + Norway, our prices include VAT and all other taxes and fees. The price you see at checkout is final, and you won’t have to carry out a customs clearance or pay any additional fees.
Although we are completely in love with all items, we do understand that shopping online can be tricky! We offer a 14-day return policy counted from the day you receive your order. If you wish to return or exchange your order, please head to our returns page for detailed instructions on how to send your item(s) back to us.
We’d like to remind you that we cannot accept your return if there are remnants of makeup, deodorant, self tanner, perfume or any other marks on the item. Also, we cannot accept items that have been washed, so please don’t wear and wash your items if you plan to return them. Please make sure the items you are returning are clean, not washed and have all their original tags attached.
We unfortunately don’t offer exchanges, but are happy to send you a code for free shipping on your new order. You will receive the free shipping code after filling in the return form HERE. By placing a new order you won’t have to wait for your return to arrive back to us and worry about your replacement item running out in the meantime. We will then refund you for the original order as soon as your return arrives back at our warehouse.
Yes! Our 14-day return policy applies to all items, as long as they are unworn, clean and undamaged. Please head to our returns page for further instructions.
You will receive an email confirmation from us during each step of the return process. If you haven’t heard back, it’s worth checking your spam folder as well in case these emails have been routed there. Returns usually take 2-5 days to reach us when shipped within Finland, and 5-20 when shipped internationally. If you’re return seems to be stuck or suspiciously long on the way, get in contact with us and we will see what we can do!
Once your return has arrived and been handled by us you will receive a confirmation email. This is usually within tree business days from the parcel arriving back at our warehouse.
If you track your return and see that your return has been routed to a post office instead of direct delivery to our warehouse, it’s no problem, but just let us know so that we can go pick it up.
We follow EU consumer law in this matter: if you are an EU customer with your shipping address within the European Union, and either return or cancel your entire order, we will refund the original shipping cost you have paid at the time of the order. Otherwise, the original shipping cost will not be refunded.
We do accept international returns as well. However please note that the return cost will be on your own responsibility. Our warehouse and return address are in Finland. We recommend checking the shipping cost beforehand in case you need to return.
If it seems that your return cost is very high, we recommend keeping the item and selling it 2nd hand if possible. Our items usually have a fairly good resale value, and it may be worth it instead of paying for the return shipping fee. Please note that these costs vary from country to country and are outside our scope of control.
Most of the items we stock are hygiene items, therefore we’d like to remind you to try the items on with care, in case you need to return. We ask you to try all bottoms and onepieces on with your own underwear under. We also cannot accept your return if there are remnants of makeup, deodorant, self tanner, perfume or any other marks on the item, which also of course applies to tops. Also, we cannot accept items that have been washed, so please don’t wear and wash your items if you plan to return them. Please make sure the items you are returning are clean, not washed and have all their original tags attached.
We would hate to reject your return but we hope it’s understandable that as most of our items are hygiene items, we cannot make compromises when it comes to hygiene and health. Please make sure the items you are returning are unworn and free of marks of any kind.
Our sizes run from XS to 2XL. To find your correct size check out our sizing guide and our product images. All our models are wearing their regular size. Depending on what fit you are looking for, you can easily size up or down. Always keep in mind that swimwear always softens a bit over time. If you have any questions about sizing just email us and we can help!
If you are in between sizes, think of whether you like your swimwear to be a snug fit (best for watersports) or a little bit looser (many prefer this for tanning and chilling). If you are in between sizes, you can probably wear both, but it’s up to you which fit you’ll prefer. Also think of whether you’d like your bottoms to sit high above the hip or lower over the hip bones? If you like a low fit, you can opt for a larger size than someone who prefers a high fit, even though your hip measurement would be the same, and the other way around.
Swimwear fabric always loosens up and gets a little softer in use. Your items will also stretch a bit when wet, so choosing a fit, that is snug but comfortable ensures the pieces don’t get too loose after a while!
All our items have a 14-day return policy, as we know shopping for swimwear can be tricky! However, we don’t offer free returns/ exchanges and advise you to check out our return page for further instructions.
Please note that only unworn items can be returned or exchanged. If you have worn your item and notice the size is incorrect, we recommend selling the item 2nd hand.
If the item you’re looking at is on preorder, it means that it is not in stock nor available for immediate shipment. Preorders generally mean that customers are able to order a certain product before it’s being manufactured, or while it’s being manufactured. Preorders can ensure a more conscious production process: when brands know the rough amounts of how many items they will sell, they can avoid both overproducing and underproducing and can meet the demand better.
Preorders generally take 3-8 weeks to arrive. The estimated schedule is visible on each preorder item’s product page. If these schedules change due to reasons outside our control, we will of course update the estimates and get in contact with all customers that are waiting for their orders.
Yes, you can always cancel your preorder if your situation changes or if you feel like the wait has been too long. You can do so by emailing us your order number and stating you’d want to cancel. No reason needed, and it’s completely ok if you need to cancel! We will refund your entire order amount including the shipping cost.
If the order has already been sent and you need to return the item(s), you can do so within 14 days from receiving the items. Our standard return policies apply on all preorder items as well.
Absolutely! Our standard return policies apply on all preorder items as well. This means that you can shop with a peace of mind, and if for any reason you want to return the item, you can do so within 14 days from receiving the order. So the wait time for preorder items does not affect the return policy at all, it’s always 14 days from when the order arrives.
Yes! We will order our collections taking into account two things: the amount of preorders and our estimated future orders. Once all preorders have been sent out, the rest of the stock will be listed online and you can place a standard order that will be shipped immediately.
A rule of thumb is that your order will be sent out once your last preorder item arrives at our warehouse. If you want to order both preorder and in-stock items, we recommend placing two orders to get your in-stock items immediately. If you’re not in a rush and want to save on the shipping cost, you can add the in-stock items in the same cart with your preorder items and we’ll ship them out together once all the items have arrived.
The silver lining is that if you have missed our preorder discount and seen the item after the discount period, the wait for the item won’t be long! The initial preorder discount is 4-8 weeks in advance, and the 10% discount is 2-4 weeks in advance. If you see no discount, it means that the item is less than 2 weeks away!
However, unfortunately we have set deadlines for the discounts as we need to send the orders to our factory for production. The point of giving the preorder discount is to be able to estimate the amount of orders beforehand. While we’d love to compensate you with a discount even after the preorder period, it’s unfortunately not possible for us due to the different cost structure of in-stock items. We hope you understand this and still want to order from us and support our small brand!
Also, don’t miss our newsletter sign-up bonus – it’s 10% off your first order and applies to all normal-priced items (which the preorder items are if you see no discount and are reading this question!).