New underwear has arrived

"As advocates for slow fashion, Lilja creates swimwear that stands the test of fleeting trends, intentionally designing pieces that are timeless in both cut and colour."

— Vogue Scandinavia

"The Finnish brand Lilja has set itself the task of producing sustainable swimwear that is not seasonal - this means that it is not only perfect for hot days in summer, but also for winter swimming." (translated)

— Vogue Germany

”Next to swimwear (in sizes from XS to 2XL), the brand also offers GOTS certified loungewear and bamboo based underwear.” (translated)

— Textilwirtschaft

”The swimsuits are made from recycled materials, and for every purchase Lilja the Label donates 1€ for the protection of the Baltic Sea.” (translated)

— ELLE Poland

”Finnish swimwear label Lilja the Label has a variety of bikinis, one pieces and bodysuits on offer, available in solid neutral colours and funky colourful prints.”

— Tatler Asia